The learner writes a short cover letter for a given job, avoiding common mistakes.
Common mistakes and how to avoid them
Common cover letter mistakes
Most cover letters end up in the trash because of the same mistakes. Here are the main ones.
First: retelling your résumé. A line like “As you can see from my résumé, from 2018 to 2022 I worked...” signals that the letter adds no value. A letter should explain and motivate, not repeat.
Second: a template that isn't tailored. If you could send the letter to any company without a single change, it's weak. Recruiters instantly spot a “canned letter.” Every letter should include specifics about this role and this company.
Third: bare claims with no proof. “I'm responsible, good with people, and good under pressure” — phrases like these tell the employer nothing. Back up every quality with an example: “Managed a team of 7 under tight deadlines — we delivered projects on time three quarters in a row.”
Fourth: a letter that's too long. The sweet spot is 200–350 words. Anything longer probably won't be read to the end. Write about what matters, and be specific.
Fifth: focusing on yourself instead of value to the employer. “This position will help me grow” is weak. “My analytics experience will help your team spend less time on reporting” is strong. Always ask yourself: what does the employer get?
Lesson notes
Common cover letter mistakes
Most cover letters end up in the trash because of the same mistakes. Here are the main ones.
First: retelling your résumé. A line like “As you can see from my résumé, from 2018 to 2022 I worked...” signals that the letter adds no value. A letter should explain and motivate, not repeat.
Second: a template that isn't tailored. If you could send the letter to any company without a single change, it's weak. Recruiters instantly spot a “canned letter.” Every letter should include specifics about this role and this company.
Third: bare claims with no proof. “I'm responsible, good with people, and good under pressure” — phrases like these tell the employer nothing. Back up every quality with an example: “Managed a team of 7 under tight deadlines — we delivered projects on time three quarters in a row.”
Fourth: a letter that's too long. The sweet spot is 200–350 words. Anything longer probably won't be read to the end. Write about what matters, and be specific.
Fifth: focusing on yourself instead of value to the employer. “This position will help me grow” is weak. “My analytics experience will help your team spend less time on reporting” is strong. Always ask yourself: what does the employer get?